Podcast
Running an MSP today isn’t just about selling products or services—it’s about building a business model that can scale, differentiate, and deliver the modern experience customers expect.
That’s the key theme of a long-form conversation with Philip Wegner, CEO and Chief Product Officer at TechGrid. Philip spent fifteen years building and running SecureEdge, an MSP that deployed over a thousand large-scale wireless networks across North America and the Caribbean, before selling the business in 2021 to launch TechGrid.
This is his story—and the lessons MSPs and VARs can take away.
Watch the Video
Key Takeaways for MSPs and VARs
- Specialization drives growth. SecureEdge won by focusing on wireless and security, proving that differentiation is key in a crowded market.
- Recurring revenue is essential. Hardware-only businesses lose value—MSPs and VARs need to bundle services, financing, and support into monthly models.
- Customer expectations have changed. Buyers don’t want six portals or manual updates—they want a modern digital experience that feels seamless.
- Legacy tools weren’t built for NaaS. Quoting, procurement, and fulfillment workflows were designed for selling boxes, not delivering subscriptions.
- Platforms win over point solutions. MSPs need a connected foundation where quoting, procurement, fulfillment, and finance all work together.
- AI requires digital workflows first. Automating broken processes won’t deliver ROI; digitization is the foundation for applying AI effectively.
